Recently HSBC ran a competition titled "The Business Without Boundaries Survey". This campaign included mailing printed copies of the document you see here to business customers as well as promoting through thier own website. The intention behind the campaign was to understand the opportunities and challenges companies face doing business both at home and abroad. By entering companies had the chance to win £15,000 worth of business class flights.

As part of the campaign, HSBC uploaded the document to edocr. And here is how edocr performed with respect to Google rankings.