Blogging for business

rajanand — Tue, 04 Mar 2008 21:17:03 +0000

The white paper is written for people who are looking to dip their toe into blogging. You don’t have to be technical, just curious to learn more about blogging. Towards the end, we try and cover some Next Steps in Web 2.0 for people looking to take blogging to the next level.

Topics covered:

Preparation 6
Branding 6
About You 7
Geeky Bits – Explained for All 8
Setting up your Blog 8
URL structure 9
Widgets 9
Track Your Success 12
Let’s Write! 15
Relationships 15
Writing Style 15
Live and Direct 16
Moderation 17
Next step in Web 2.0 18
About Us 20

blogging strategy

Blogging for business