Government used Vritti i-Media award winning audio advertising medium in rural Maharashtra to educate the masses about importance of sanitation

The study is conducted to understand the effectiveness of the audio advertising campaign conducted for Wheel soap, an HUL brand in rural Maharashtra. The campaign is innovative in terms of the media used i.e audio advertising on ST bus stands, a public hub in Maharashtra

The study analyses the effectiveness of audio advertising medium for rural advertising in Maharashtra. The study has proven that the audio advertising solution provided by Vritti i-Media has a wider impact on brand recall compared to other outdoor advertising media at ST Bus stands

In the cover story done by Impact magazine titled 'Mera Gaon Mera Dish', Vritti i-Media's Digitalworld+ solution has been quoted as a leading digital media advertising solution which enables corporates to advertise to tier 2 and tier 3 cities. Mr. Veerendra Jamdade's photograph and quote on the same has also been carried seperately.