A site is a person's valued possession. An owner of any online business is known for his site. The owner feels relaxed and self satisfied if his site is popular among the internet buffs. If his site exists nowhere in the search engine, all his efforts to popularize the site ends in smoke. In this crowded world of internet, everybody wants his site to become famous. There are many websites that in spite of having good contents fail to reach the top. One of the prime reasons for the low popularity of those sites is lack of promotion. Promotion is a very important factor to lift up any site.