Corporate Social Responsibility:
Where We Stand
February 28, 2008
What is Corporate
What Are We Doing About It?
What You Told Us
Corporate Social Responsibility (CSR) is the recognition that an organization is inextricably
intertwined with society and the earth and must take responsibility for its actions in regard to
the “triple bottom line” of people, planet, and profi t. Not only do responsible approaches help
build brand and reputation, they help strengthen the community and therefore the marketplace.
A solid strategic plan, embedded into the business culture, which recognizes the importance of
CSR will help to build a sustainable and profi table future for all.
As a global community of nearly 23,000 members and an industry leader, MPI recognizes that
we, and our industry, have a huge opportunity and responsibility to help our communities
throughout the globe understand and implement CSR practices. A fi rst step was signing the
UN Global Compact, but that was just the beginning.
One thing we knew right off the bat: MPI recognized that pan-industry collaboration was
critical not only to raise the profi le of CSR, but also for the consistent activation of real-world
CSR practices. To put this in action, MPI strongly supported the formation of the Convention
Industry Council’s Task Force on Sustainability and Responsibility. The CIC Task Force is an
incredible opportunity for our industry to collaborate and focus our resources to mobilize
pan-industry CSR efforts.
We asked our members to reply to a survey on CSR. Here
are some things
you told us:
• Eighty percent agreed or strongly agreed that the
industry has a moral obligation to practice CSR
• Seventy-one percent agreed or strongly agreed that
CSR is important to the meetings industry because the
industry is very dependent on environment and society
• Eighty-six percent agree or strongly agree that more
organizations will practice CSR in the future
• Seventy-four percent indicate that the biggest driver f