After Cancer and Losing her Job, Melissa Heidrich Launches new Romance
Video Game and a Twitter Campaign to Benefit Women’s Shelter
Melissa Heidrich and bestselling author Marjorie M. Liu hope the Tiger Eye romance themed
game they created can inspire women that are down and out to try to turn their luck around, and
maybe even start their own companies. To share the love and to celebrate Valentine's Day they
will donate a desktop with the Tiger Eye game downloaded on to it to a New York City area
women's shelter in April when the game is available.
(PRWEB) -- When Melissa Heidrich’s doctor discovered a lump in her neck in June 2009, she reassured Melissa
that it was likely benign, but Melissa soon found out she was one of the growing group of women being
diagnosed with thyroid cancer. After surgery to remove the mass and radioiodine treatment to kill the cancer,
Melissa was tentatively ready to move on with her life.
But it wasn’t long after Melissa returned to work that she was called into her boss's office. She had a feeling her
bad luck might not be over, and in fact, she soon learned that she was joining the ranks of over 15 million*
Americans who were unemployed and that instead of looking forward to a possible 10% bonus, she was now part
of the 10% unemployment rate.
When Melissa learned that her entire team—10 people in all—had also been let go from Her Interactive, Inc., a
video game development company, an idea took hold. This could be the perfect opportunity to turn her luck
around and join together with her colleagues to create a new product: something that her former company would
never have authorized, yet was unique, appealing to women, affordable, and offered good old-fashioned fun.
Melissa then did something we all think of doing from time to time while browsing through Facebook; she
actually picked up the phone and reached out to one of her old high school friends from Lakeside School in
Seattle, whom she hadn't seen for years except for at reunions. That friend was New York Times b