Ebyline Launches News Content Marketplace
Exclusive to Publishers and Professional
Journalists; Economic Model Rewards High-
Quality Reporting, Reduces Operational Costs
Initial Partners Include Variety, ProPublica and The Journalism Shop
IFRA Expo 2010
September 09, 2010 06:06 AM Eastern Daylight Time
LOS ANGELES--(EON: Enhanced Online News)--Ebyline (www.ebyline.com) today launched as a content
marketplace for news publishers and professional journalists, creating an alternative model dedicated to preserving
and monetizing high-quality reporting.
The marketplace and underlying technology enable those who produce original news content and those who publish
it to do business with each other, buying and selling news on an á la carte basis using a secure online platform that
manages many administrative tasks – freeing up time and budgets, permitting both sides to dedicate more resources
to quality journalism.
For freelancers, Ebyline’s online platform lets writers “self-syndicate,” giving them the ability to pitch, sell finished
work to news organizations and negotiate fees with publishers. Ebyline is for professional journalists only –
freelancers must have a track record in the business in order to gain access.
For publishers, the platform introduces new incremental revenue opportunities and significant cost savings, enabling
news publishers to assign and to buy stories á la carte from freelance writers, and to buy and sell their news content
directly with publishers.
Variety, the premier source of business entertainment news, will use Ebyline to sell its film reviews and additional
content to other publications for the first time.
The deal demonstrates Ebyline’s ability to syndicate specialized reporting – sports, entertainment and other feature-
based news content are a few examples – and make it available to publications that lack the resources to cover
those stories on their own.
Additional partners providing content include Pulitzer Prize-winning ProPublica, and indepe