From Send2Press® Newswire
ReverbNation and Audiolife Create the 'Reverb Store' - the
Ultimate E-Commerce Solution for Artists and Labels in the
New Music Business
Edited by Debra Tone
Wed, 16 Sep 2009, 16:43:11 EDT
Free Service empowers any artist to sell music, ringtones, and merchandise
directly to fans with no out of pocket expense or inventory.
NEW YORK, N.Y., Sept. 16 (SEND2PRESS NEWSWIRE) -- ReverbNation, the
leading marketing platform for more than 450,000 artists, labels, managers and
venues, has partnered with Audiolife, the leader in direct-to-fan eCommerce, to
create the Reverb Store. The Reverb Store is a complete direct-to-fan
eCommerce offering that is accessible to every ReverbNation artist at no charge.
The Reverb Store allows artists and record labels to design an unlimited number of physical and digital products online, and
then offer them for sale without spending a single dollar up front to generate inventory. The products are produced on-demand
when they are ordered, then delivered straight to the fan.
"ReverbNation has been building toward this goal since day one. We wanted to provide a single turnkey solution for the
serious musician that allowed them to promote, build and manage a fan-base, and transact business with them," said Michael
Doernberg, CEO of ReverbNation. "Audiolife shared our vision. The Reverb Store allows artists to layer a purchasing
opportunity into every fan interaction they have online, whether it's at Facebook, MySpace, a blog, or the band's own Web
Brandon Hance, Founder and CEO of Audiolife adds, "Artists need solutions that can help them grow their fan base and
convert those fans into customers. The Reverb Store is the total package, combining the best of ReverbNation and Audiolife.
With potentially hundreds of thousands of artists and labels using the Reverb Store, Audiolife can stay focused on innovating
and enhancing the commerce and merchandising capabilities of the product."