By
Markus
Walter,
Munich
2008,
V
1.0
Cheat
Sheet:
SEO
for
Wordpress
–
powered
by
hEp://www.tekka.de
1
1.
Install
Wordpress
choose
an
intelligent
domain‐name
which
contains
keyword(s)
(if
possible)
choose
the
„right“
TLD
for
you
2.
robots.txt
create
a
file
&
name
it
„robots.txt“
put
it
in
the
root
directory
of
your
domain
to
allow
the
bots
of
all
the
search
engines
to
crawl
all
of
you
content,
insert
#1
in
your
robots.txt
be
careful
with
the
use
of
robots.txt,
you
can
harm
your
blog
by
using
it
the
wrong
way,
beEer
read
this
great
tutorial
3.
.htaccess
create
a
file
&
name
it
„.htaccess“
put
it
in
the
root
directory
of
your
domain
to
set
your
default
URL
with
www,
edit
your
.htaccess
and
insert
#2
Wordpress
will
also
use
.htaccess
to
create
speaking
URLs
to
use
.htaccess,
your
apache
webserver
have
to
supports
mod_rewrite
4.
URL
structure
for
posts
op\mize
your
URL
structure
by
using
the
proper\es
of
wordpress
(permalinks)
don‘t
include
the
category
in
your
post‐
URLs,
perhaps
if
you
change
the
category
of
a
post
later,
wordpress
will
not
create
a
new
URL
by
including
a
four‐digit
number,
your
post
URL
is
op\mized
for
Google
News
(perhaps
you
want
to
get
in
there)
don‘t
include
too
much
folders
for
example
you
can
set
your
post
URL
by
using
#3
5.
Choose
your
theme
you
can
find
many
themes,
here
are
some
great
resources:
Theme
Viewer
Theme
Designer
Candy
College
Bloggonaut
Wordpress
Themes
Noupe
Magazine
Themes
Hackwordpress
Dr.
Web
download
some
themes
you
like,
but
also
inspect
the
source
code
of
the
theme:
be
sure
that
the
source
code
is
well
structured
6.
Op\mize
theme:
Header
op\mize
your
\tle,
choose
an
ideal
\tle
for
all
kinds
of
pages
of
your
blog:
#4
if
necessary,
do
the
same
with
your
descrip\ons
dont‘t
let
search
engines
indexing
all
of
your
pages
to
avoid
duplicate
content:
#5
add
some
language
informa\on:
#6
specify
the
loca\on
of
your
robots.txt:
#7
Example
&
Code
Area
#1:
User‐agent:
*
Disallow:
#2:
RewriteCond
%{HTTP_HOST}
^domain\.tld$