Orion Market Research
US Cold and Flu Supplements Market, Size, Share,
Analysis Report & Forecast to 2026
Company Name: Orion Market Research
Contact Person: Mr. Anurag Tiwari
Contact no: +91 780-304-0404
The US cold and flu supplements market is anticipated to grow at a CAGR of 6.1% during the forecast
period (2020-2026). The US has the highest rate of cold and flu cases in between fall and winter.
According to the Center for Disease Prevention (CDC), between October 2019 and April 2020, the flu has
resulted in a total of 39 million to 56 million illnesses with 24,000 to 62,000 total mortalities. In addition
to these 410,000 to 740,000 patients were also hospitalized during the period of flu. Therefore, a high
incidence rate of cold and flu across the region is anticipated to significantly drive the adoption of
supplements for the treatment and prevention of cold and flu during the forecast period.
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Furthermore, the increasing focus towards the prevention of cold and flu is considerably high across the
country. This, in turn, is driving the use of various vitamins and minerals that are safe to use on a daily
basis and also increases immunity. This is also expected to impact the growth of the cold and flu
supplements market across the country. Moreover, natural and vegan supplements are also gaining
significant popularity across the country as the trend of turning into vegan is high in the US.
• Market numbers available for – 2