Clickable Launches Search Marketing Pro Certification
Clickable Pro Certification Empowers Search Marketers To Build Expertise, Improve Productivity and Promote Their Bus
October 21, 2009 10:02 AM Eastern Daylight Time
NEW YORK--(EON: Enhanced Online News)--Clickable, the online platform that makes search advertising simple, instant and pr
launched its Pro Certification program (www.clickable.com/certification). The program allows marketers to gain search-advertising
demonstrate it to the world. It covers fundamental best practices like geo-targeting, copywriting and bid management.
Clickable Pro Certification benefits individual professionals, agencies and in-house teams by preparing them for success through a si
and testing framework. Pro Certification emphasizes universal best practices, applicable across all search-advertising and pay-per-c
also covers core functionality of Clickable’s Pro search-advertising management tool so marketers can achieve maximum productivi
“If one of my account executives becomes Clickable certified, I can be sure he or she knows how to effectively manage a search m
and leverage the tool,” said Michael Peroff, managing partner of Strategic Domain, a full-service digital marketing agency.
Professionals who achieve Clickable Pro Certification boost their reputation by demonstrating a high standard of knowledge. For ag
house teams, Clickable Pro Certification is a practical and cost-effective way to standardize staff training and drive consistency and
across teams. Clickable Pro Certification and University training resources include case studies, best practices, tool tips and a gloss
Once certified, search professionals can promote themselves and their businesses with the “Clickable Certified Search Expert” digit
links back to a verification page at Clickable.com.
Anyone can become Clickable certified, and there is no cost. Clickable University training materials and practice quizzes provide all
information to quickly gain the required knowledge. After