Colorful Peo le
Then & Now
100 Years of Color
The first box of Crayola® crayons was introduced in 1903. It sold for a nickel and
included the same eight colors available today: red, blue, yellow, green, violet,
orange, black and brown.
Hue Can’t Be Serious!
Since 1903, more than 120 billion Crayola crayons have been sold throughout the
world. End to end, they would circle the world more than 200 times.
Let’s Hear it for Alice B.
Alice Binney, wife of company founder Edwin Binney, coined the name Crayola.
She combined the worlds “craie”, which is French for “chalk”, and “ola”, short for
“oleaginous”, or “oily”, because crayons are made from paraffin wax. So the word
Crayola actually means “oily chalk.”
Since 1903, Crayola color names have only been changed three times. Prussian
blue was renamed midnight blue in 1958, flesh was renamed peach in 1962,
and indian red was renamed chestnut in 1999.
Binney & Smith, maker of Crayola products, produces nearly 3 billion crayons each
year, an average of 12 million wax sticks daily. That’s enough to circle the globe
Scent of a Crayon
According to a Yale University study, the scent of Crayola crayons is among the 20
most recognizable to American adults. Coffee and peanut butter are 1 and 2.
Crayola crayons are 18.
Shade of Difference
Crayola crayons currently come in 120 colors including 23 reds, 20 greens, 19
blues, 14 oranges, 11 browns, 8 yellows, 2 grays, 2 coppers, 2 blacks, 1 white, 1
gold and 1 silver.
More Than Meets the Imagination
In addition to making crayons, Crayola makes about 600 million Crayola colored
pencils, 465 million markers, 110 million sticks of chalk, 9 million Silly Putty® eggs,
and 1.5 million bottles of paint every year.
The average child in the United States will wear down about 730 crayons by his or
her 10th birthday (11.4 64 boxes or 7 lbs. of crayons) enough to cover an NBA
basketball court! The Crayola Crayon Maker, a tabletop crayon factory, melts down