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A B U S I N E S S A S G R E A T A S O U R P R O D U C T S
D E E R E & C O M P A N Y A N N U A L R E P O R T 2 0 0 7
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JDAR07 Page 1
New Brazil
Tractor Factory
Begins Operation
In a move to strengthen John Deere’s competitive
position in South America, the company opened
a new, state-of-the-art tractor factory in
Montenegro, Brazil, in 2007. “The new facility
positions Deere to participate more fully in growing
markets and complements our leading position in
combines and seeding equipment with a broader,
more productive line of tractors,” says Mark von
Pentz, President, Ag Harvesting Division. Deere sales
in Central and South America – where Brazil is the
largest market – increased 60 percent in 2007.
ON THE COVER
Innovation and quality describe the John Deere 9770 STS combine, 672D motor grader, 2500E hybrid greens mower, and 1270D
forestry harvester shown on the cover. They are among the intelligent machines that make use of advanced technology such as
GPS, precision sensors and electric drives to improve operating efficiency and productivity. The wind turbines represent company
investments in wind farms for alternative energy, which in some cases are located on our equipment customers’ own land.
2 Deere & Company 2007 Annual Report
SENIOR MANAGEMENT TEAM
From left: Sam Allen, Dave Everitt, Jim Field, Jim Israel,
Bob Lane, Jim Jenkins, Mike Mack, H.J. Markley and
Mark von Pentz. Shown with John Deere 3510 sugar
cane harvester, one of the industry’s most advanced
and productive machines, produced in the
U.S. and Brazil.
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JD
2007 was a standout year for John Deere. Aiming to distinctively serve customers
worldwide, the company introduced an exceptional number of advanced new products
and brought the p