Global Internet of Things (IoT) in Retail Market was valued US$ 17.06 Bn in
2019, and is expected to reach US$ XX Bn in 2027, at CAGR of XX % during
The report includes the analysis of impact of COVID-19 lock-down on the
revenue of market leaders, followers, and disrupters. Since lock down was
implemented differently in different regions and countries, impact of same is also
different by regions and segments. The report has covered the current short term
and long term impact on the market, same will help decision makers to prepare
the outline for short term and long term strategies for companies by region.
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Deployment of Internet of Things (IoT) through retail sector is expected to boost
innovation in stores, improves overall experience, and deliver offers and
promotions based on browsing and purchase history. The report study has
analyzed revenue impact of covid-19 pandemic on the sales revenue of market
leaders, market followers and disrupters in the report and same is reflected in our
analysis. Increasing penetration across applications like, digital signage,
payment, and supply chain management is contributing in growth of industry.
Ongoing evolutions in retail like, Omni channel shopping and rapid smartphone
adoption rate are enabling retailers to create a brick-and-mortar shopping
experience. Smart retailers are engaging with the right technology and making
stores more interactive.
Smartphones and tablets enabled with Bluetooth Low Energy (BLE) are used for
product promotions, thereby encouraging social sharing. Software market in IoT
in retail is expected to flourish in the coming years owing to the increasing usage
of mobile applications. So the, companies are increasingly investing in managed
IT services due to growing retail industry thereby propelling the market.
Increasing penetration of e-commerce platforms has forced traditional retailers to
become capable of using connected technol