data
big
platform
integrated
emc
infrastructure
services
systems
trademarks
LEADERS EDGE TENURE AT CURRENT COMPANY BILLIONS OF USERS INDUSTRY BREAKDOWN Financial Services Health Sciences Education Manufacturing Energy RetailTransportation Cable & Telco IT 35% 17%14% 10% 8% 6% 4 4 2 26.2%21.4%4.8% 28.6% 19% 15 OR MORE YRS 10-14 YEARS 5-9 YEARS 1-4 YEARS LESS THAN ONE YEAR SNAPSHOT OF CIO SUMMIT ATTENDEES THE THIRD PLATFORM 3RD PLATFORM DISTRIBUTED Mobile Big Data Social LAN/Internet Client/Server MAINFRAMES Mainframe, Mini Computer 2ND PLATFORM 1ST PLATFORM The Third Platform is described by IDC as the next- generation compute platform that is accessed from mobile devices, utilizes Big Data, and is cloud based. HUNDREDS OF MILLIONS OF USERS MILLIONS OF USERS MILLIONS OF APPS TENS OF THOUSANDS OF APPS THOUSANDS OF APPS CLOUD Highlights from CIO Summit I ATLANTA I April 8-10, 2013 Andy McAfee Principal Research Scientist MIT’s Center for Digital Business “I’ve never come across a trend that is as important, exciting, and underappreciated…Decisions now are generally made utilizing relatively small amounts of data. And the weight given to the available data is small compared with what I call “HPPO†or the Highest Paid Person’s Opinion. HPPO is led by judgment, impressions, intuition. The transition from small to Big Data is largely a technology-led issue. Those who are successful at moving to data-driven decisions are going to crush their competition.†“Efficiency, control, and choice are EMC’s main tenets. Choice is the approach EMC offers, and we are fully committed to this strategy.†Joe Tucci, Chairman & CEO, EMC “You should be able to build a web-scale data center without hiring thousands of PHDs.†David Goulden, President & COO, EMC Data-driven Decision Making 40% CAGR versus >2% CAGR Non-converged 2016 $17.8 Billion 2012 $4.6 Billion “We see this as a period of great ideas and disruption...less management, more automation defines our approach.†Pat Gelsinger, CEO VMware CAPEX reduction/ efficiency Lack of, or brittle automation Lack of standard platform Trying to reverse earlier outsourcing decisions Excessive dependence on one or more vendors OPEX efficiency improvements Rapid provisioning of compute - delivery of new services/applications Siloed teams that don’t integrate and/or consolidate easily Absence of reliability, governance, and/or compliance issues SOFTWARE-DEFINED DATACENTER: REVENUE, PROFITABILITY, AND COMPETITIVE ADVANTAGE 6.7% 33.3% 13.3% 46.7% 54.6% 18.2% 4.5% 4.5% 18.2% What are the biggest sources of operations and infrastructure pain for you right now? CLOUD: What are the biggest wins your infrastructure can deliver to your business stakeholders? Q: A: A: Q: SDDC “We are a big believer [in virtualization]; push everything we can into virtualiza- tion to get the efficiencies. However, at times bare metal does win out. But software-defined systems are starting to compete with bare metal.†CTO, Financial Services Org Frank Hauck, President, VCE “We’re in the ‘variation elimination’ business. This enables seamless interoperability and support. The results will be less people doing more things. Less money spent on infrastructure and the opportunity to re-apply money to things that you haven’t been able to do before.†THE TIPPING POINT OF CONVERGED INFRASTRUCTURE “The agility story sells it…The ability to capitalize on new business opportunities is key. A majority of service providers have a business mandate that supports making this transition. A service provider can help make the transition faster.†CIO, EMEA IT Org WORLDWIDE CONVERGED SOLUTIONS GROWTH SERVER/STORAGE/NETWORK Integrated Systems Market Integrated Workload Systems Integrated Reference Architectures Source: Gartner - Market Share Analysis: Data Center Hardware Integrated Systems, 1Q11-2Q12, 30 Nov 2012 G00239623; 6 quarters Source: IDC Integrated Infrastructure Systems Market Share INTEGRATED SYSTEMS MARKET Integrated Infrastructure Systems 39% 57% 26% 35% VCE 24% HP 15% HITACHI 2%DELL 1%IBM1%OTHER “It is interesting to look at sentiment- dependent businesses. Sentiment analysis on how people are reacting to ice cream shops and their flavors can predict those businesses’ success or failure very rapidly.†CIO, Financial Services Org Innovation is in its early phase. Huge data consortiums is where “it’s at†today. Huge disruption is still to happen in this space. RSA SURVEY: How is your security budget allocated based on prevention, detection, and response? Q: PREVENTION DETECTION RESPONSE 40.6% 21.9% 9.4% 28.1% ? 70% 20% 10% 40% 30% 30% 50% 35% 15% Most common configuration Do you believe your existing staff has the adequate security skills to respond to today’s threats? If not, where are you recruiting expertise? Q: 41.2% 8.8% 20.6% Defense Industrial Base (DIB) Government agencies 29.4%Yes, all set Competitors BIG SECURITY MEETS BIG DATA “We have a huge consumer business. But we don’t know you as consumers. That’s our value proposition going forward. And we are undergoing an evolution away from traditional development, moving to how to analyze problems in more sophisticated ways. Finding people who can think in this advanced way is a challenge.†CIO, Financial Services Org “We deal with an enormity of data. We have pharmacies; our .com business; Facebook with 10 million fans; corporate sensors, traffic counters, sensors for doors opening, etc. So we are data-driven as a culture/business. This was the case before Big Data became popular. We have retail data from 11,000 stores. And we know what transacted in every store within an hour.†CIO, Global Retailer IT in 2020: The Future of IT Paul Maritz, CEO, Pivotal “It’s a bit humbling…consumer-grade has become the new standard versus enterprise.†Do you feel you have a real Big Data strategy?Q: PUTTING BIG DATA TO WORK No 62.5% Yes 37.5% “By 2020, your own data will be a fraction of what you’ll consume. You’ll have a much richer view that offers more.†“Intelligent apps that provide visual information are desired.†James Staten, Forrester – Devising cost-effective methods of extracting value from Big Data – Maintaining a rigid discipline of standardization and operations – Creating a culture of agility BIG DATA & FAST DATA What’s common between leading platform companies like Google, Amazon, and Facebook? EMC2, EMC, RSA, and their respective logos are registered trademarks or trademarks of EMC Corporation in the United States and other countries. VMware is a registered trademark or trademark of VMware, Inc. in the U.S. and/or other jurisdictions. All other trademarks used herein are the property of their respective owners. © Copyright 2013 EMC Corporation. All rights reserved. 04/13 InfographicFor more information, visit www.emc.com/cio. “What we’ve seen with cloud, mobility, the sheer number of applications, and Big Data, is a giant expansion of the attack surface.†“Nation states are starting to cooperate with criminals. Criminals are bundling up IP and selling it to nation states.†Art Coviello, Executive Chairman, RSA & EVP, EMC