CopiaMobile Launches Convenient and Effective Mobile
Solution for Consumers, Retailers, and Advertisers
New Product Solves Problematic Mobile Coupon Issues with an Easy, Efficient and Effective Solution
NRF Annual Convention 2010
Booth 2817
January 08, 2010 06:53 PM Eastern Time
SCOTTSDALE, Ariz.--(EON: Enhanced Online News)--Mobile couponing newcomer CopiaMobile announced today the availabi
that will drastically improve mobile couponing. Based on proprietary innovative technology, the new mobile coupon solution enables
retailers to automatically redeem mobile coupons without scanning or keying in barcodes. In addition, the product addresses the tar
optimization issue for retailers and advertisers with real-time offer customization to maximize response and minimize markdown exp
According to Juniper research, over 50 million consumers use their mobile devices as virtual wallets. Coupons delivered and redee
phones are forecast to be used by 200 million mobile subscribers globally by 2013. The attractiveness of mobile couponing lies in th
the coupons targeted and personal, in addition to their convenience and immediacy.
According to Mal Jazoff, former CEO of The Dial Corporation, “CopiaMobile has created a modern update of the traditional print
But their mobile coupon solution is much better. It eliminates the handling costs of paper coupons, it minimizes fraud issues, and it’s
whenever and wherever a consumer wants it. It’s modern, efficient, and desirable.”
CopiaMobile has simplified mobile coupon redemption with a wireless process that eliminates the keying or scanning of barcodes, a
and ineffective process for the merchant and the customer. Plus, the solution is completely secure and PCI compliant so it can actual
security and ease the compliance burden for retailers.
CopiaMobile also targets and optimizes each coupon offer to the specific consumer to maximize the response rate and minimize the
Marketers can use location and purchase history to track consumers and provide the most relevant