CASE STUDY:
How a new approach to
IT turned around the fortunes
of Taiwan’s Chinatrust
Commercial Bank
Introduction
Chinatrust Commercial Bank ‘Chinatrust’ - Taiwan's fastest growing private
bank and one of the world’s largest banks in terms of capital - is also the first
Taiwanese financial institution to introduce the world class BANCS® core
banking system.
Despite its strength today, it wasn’t always such a rosy picture for Taiwan’s
leading bank. Prior to project ‘e-enable’, Chinatrust was beset with flagging
financial results and an uncertain future. This case study represents a triumph
in the choice of the right technologies to match a winning business strategy,
underpinned by focus, determination and outstanding human effort. As they
say, the rest is history. To find out more, read on….
Following the deployment of BANCS in 2001, Chinatrust has become one of
the world’s most highly awarded banks, marking the successful completion
of its ambitious ‘e-enable’ project aimed at achieving world class levels of
customer service and operational efficiency.
This included not one, but two Asian Banking Awards trophies in 2001,
accompanied by a host of industry awards and other acknowledgements.
Chinatrust’s project in "Customer-Oriented Service System" was the sole
winner in the Asian Banking Awards Customer Service Program category and
its project "E-pay, the Bulk Payment Solution" was a joint trophy winner in
the E-Commerce Project, Product or Service category.
Among the many general awards bestowed on Chinatrust that year were
"Asia's Leading Companies Award” from the Far Eastern Economic Review,
FinanceAsia’s “Best Domestic Commercial Bank” in Taiwan (July 2001), the
Global Finance award for “Best Internet Bank in Taiwan 2001” and "Euromoney
Awards for Excellence 2001" in recognition of its quality services and a tradition
for innovation.
And the awards have kept coming, with Chinatrust named “Best Emerging
Market Bank in Taiwan” for 2002 and "Best Local Bank" (Taiwan) in FinanceAsia’s
2002 Country Awards fo