Datacard Group Showcases Financial Instant
Issuance Systems at CARTES in Asia
The Datacard® DC315GX-FR Card Issuance System and FP65i™ Financial Card Printer Strengthen
Datacard Group’s Portfolio for Financial Institutions and Retailers.
CARTES in Asia 2010
March 15, 2010 10:03 PM Eastern Daylight Time
HONG KONG--(EON: Enhanced Online News)--Datacard Group, the world leader in secure ID and card
personalization solutions, demonstrates the advanced card personalization and security features of the Datacard®
DC315GX-FR card issuance system and FP65i™ financial card printer.
With the emerging trend towards issuing cards instantly, cardholders are looking for immediate access to highly
personalized, ready-to-use cards, with minimal wait-time. As a result, card activation increases to 97% when issued
instantly versus 60% of those issued centrally and sent through the mail, and activation rates remain, on average,
12% higher over time.
"Instant issuance provides an ideal and cost-effective way to expedite card usage and increase cardholder loyalty,"
stated Ivan Mak, director of financial marketing and business development for Datacard Group. "It gives innovative
banks and retailers the power to put cards directly in their customer’s hands while reducing the risk of fraud."
The Datacard FP65i financial card printer is a cost-effective option giving financial and retail issuers the flexibility to
custom print color backgrounds directly on blank card stock or to simply personalize a preprinted card. Its unique
rear indent printing feature builds security into card programs by helping deter card counterfeiting.
The Datacard DC315GX-FR card issuance system provides a diverse multi-card program handling up to 15
different card types to gratify card issuers to issue various kinds of financial cards immediately. The DC315GX-FR
system also offers security features designed for the financial market such as secure cover locks, card cassette locks
and optional password protection.