Don't Miss Out on the Steps Necessary to Ensure Your
Success… Create a Strategic Action Plan!
Terry H. Hill
Terry H. Hill is an author, consultant, trainer, mentor, and the founder/managing partner of Legacy Associates, Inc., a business consulting firm
based in Sarasota, Florida. Legacy, http://www.legacyai.com, is the parent company of the online small business, entrepreneurship, and
management training website, http://www.TrainingforEntrepreneurs.com.
Creating a strategic business plan is a great first step. However, if your strategic business plan gathers dust
on a shelf, its value is lost. This is where the Strategic Action Plan comes in -- it’s the place where the rubber meets
the road. The Strategic Action Plan is the catalyst that transforms your strategic business plan into actionable
The purpose of a Strategic Action Plan (SAP) is to develop and organize solutions for specific
problems, issues, and challenges. The challenge, which many business owners face in this economic crisis, is
simply to survive. Strategic planning identifies and prioritizes critical issues (opportunities and threats) that affect
a business’ survival rate. Within the SAP, a roadmap is designed which guides a company from its current position
to a desired future position.
The Strategic Action Plan, or roadmap, specifically outlines the steps and tasks that are necessary
to achieve objectives, and establishes the benchmarks by which the progress of these objectives are
measured. The SAP transforms ideas into action in order to make things happen. The SAP defines what specific
tasks are necessary, how these tasks are going to be done, which resources are required to carry out the tasks, who
is responsible for the completion of the tasks, and when should the tasks be completed.
The Strategic Action Plan (SAP) addresses the following:
• The What? The SAP determines, lists, and describes the specific tasks necessary for achieving
• The How? Once the overall wo