Clear Channel Launches Creative Council to Drive
Engagement for National Brands
“Clear Channel Create” Comprises Industry’s Top Creative Executives Across Radio, Outdoor and
Corporate Divisions
July 08, 2010 11:33 AM Eastern Daylight Time
NEW YORK & SAN ANTONIO--(EON: Enhanced Online News)--In an effort to help advertisers develop
creative concepts and content platforms that further leverage the wealth of Clear Channel Communications Inc.’s
audiences, the Company today announced a creative council titled "Clear Channel Create." Council members
comprise creative professionals from across the company, coming together on behalf of national marketers and
complements existing creative models currently in place.
“We’re bringing together the top experts in developing creative that drives engagement across our industry-leading
radio, outdoor and digital platforms,” said John Partilla, Executive Vice President and President of Global Media
Sales at Clear Channel. “This is a powerful complement to the creative resources inside our leading agency
partners.”
“Clear Channel Create” will generate recommendations for current and prospective clients. Initially chaired by Bob
Potesky, Senior Vice President and Executive Creative Director for Clear Channel Global Media Sales, charter
members include:
l Jim Cook, President, Creative Services Group, Clear Channel Radio
l Bob Case, SVP, Creative Services Group, Clear Channel Radio
l Josh Klenert, VP/Creative Director, Clear Channel Radio Digital
l Hosea Belcher, SVP, Marketing & Communications, Premiere Radio Networks
l Tony Alwin, SVP, Creative, Marketing & PR, Clear Channel Outdoor
l Mike McGraw, VP of Spectacular Development, Clear Channel Outdoor
“This group has already produced outstanding recommendations for a number of leading brands like VISA, GEICO
and NBC that have been enthusiastically received over the past several months,” added Partilla. “Formalizing this
unique resource will increase the regularity with which we can bring this