Hot T ips for planning your event
By Louise Ralph
• Get a project plan down on paper
• Clearly define roles/tasks for everyone and keep a check on their progress
• Pinpoint your target audience
• Pay attention to detail – plan methodically
• Create something different and interesting
• Avoid holding your event during big news times like Budgets being handed down, as well as
special holidays, sports grand finals, and other distracting times
• Promote your event. Use community bulletin boards in suburban papers and radio community
announcements (both FM and AM run these as free services and will often post them on their
websites as well); school newsletters; email networks; media alerts and editorials
• Make contingency plans – have backup speakers and plan for bad weather!
• Make sure you hold your event where you will have mobile phone access
©Econnect Communication, 2002