WHY USA
NORTH AMERICA, INC.
REAL ESTATE FRANCHISE AGREEMENT
Table of Contents
REAL ESTATE FRANCHISE AGREEMENT
THIS REAL ESTATE FRANCHISE AGREEMENT ("Agreement") is made and entered into by and between
WHY USA NORTH AMERICA, INC., a Wisconsin corporation ("WHY USA"), having its principal offices at
2110 US Highway 12, Menomonie, Wisconsin 54751, and that party designated as "Franchisee" in Section 23.1
herein. WHY USA and Franchisee are collectively referred to as the "Parties."
RECITALS:
A. THE WHY USA SYSTEM
WHY USA has developed a unique and proprietary plan of operation to assist independent real estate brokers
and their sales agents in the listing, marketing, advertising, sale, leasing, and/or exchange of residential real
property, as the plan may be revised periodically ("System"). The System consists of listing, selling, marketing and
management techniques developed by WHY USA, supported by assistance that includes an ongoing sequence of
training programs and a variety of copyrighted marketing and educational materials.
The System involves use of the "WHY USA" name and service marks. Franchisees may also participate in joint
marketing and educational programs and receive access to newly developed WHY USA promotional and
training materials. References to "Franchisee" hereinafter will be deemed to include the Franchisee and its
franchised business operation.
WHY USA does not set or dictate fees or commissions charged by Franchisee. Such fees are set by each
Franchisee individually.
Section Page
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RECITALS ............................................................1
1. GRANT OF A FRANCHISE ................................................1
2. TERM OF FRANCHISE; RENEWAL OPTIONS ..................................2
3. FRANCHISEE'S TRADE NAME .............................................2
4. LOCATION AND OP