[***] DENOTES CONFIDENTIAL MATERIALS OMITTED AND FILED
SEPARATELY WITH THE SECURITIES AND EXCHANGE COMMISSION
PURSUANT TO A REQUEST FOR CONFIDENTIAL TREATMENT
CONFIDENTIAL LICENSE AGREEMENT
FOR THE Wii™ CONSOLE
(EEA, AUSTRALIA, AND NEW ZEALAND)
THIS LICENSE AGREEMENT (“Agreement”) is entered into between NINTENDO CO., LTD.
(“NINTENDO”) at 11-1 Kamitoba Hokotate-cho, Minami-ku, Kyoto, Japan 601-8501, Attn: General
Manager, International Business Administration Department (Fax: 81.75.662.9619), and ACTIVISION, INC.,
a corporation of Delaware, and its subsidiaries (Activision Publishing, Inc., a corporation of Delaware, Activision
UK, Ltd., a limited company of the United Kingdom; ATVI France, S.A.S., a corporation of France; Activision
GmbH, a corporation of Germany, and Activision Pty., Ltd., a limited company of Australia) (jointly and
severally “LICENSEE”) at 3100 Ocean Park Blvd., Santa Monica, CA 90405, Attn: Mr. George Rose (Fax:
310.255.2152). NINTENDO and LICENSEE agree as follows:
1.1 NINTENDO designs, develops, manufactures, markets and sells advanced design, high-
quality video game systems, including the Wii™ video game console (“Wii™”).
1.2 LICENSEE desires use of the highly proprietary programming specifications, unique and
valuable security technology, trademarks, copyrights and other valuable intellectual property rights of
NINTENDO, which rights are only available for use under the terms of a license agreement, to develop, have
manufactured, advertise, market and sell video game software for play on Wii™.
1.3 NINTENDO is willing to grant a license to LICENSEE on the terms and conditions set forth
in this Agreement.
2.1 “Artwork” means the text and design specifications for the Game Disc label and the Printed
Materials in the format specified by NINTENDO in the Guidelines.
2.2 “Bulk Goods” means Game Dis