FOR RELEASE August 15, 2006
FOR IMMEDIATE RELEASE
Bid4Assets and Infopia announce integration of Infopia
auction management tools with Bid4Assets popular auction marketplace
High volume merchant Neimans Jewelry to beta test integration
SILVER SPRING, MD and SALT LAKE CITY, UT (August 15, 2006) – Online auction
marketplace Bid4Assets, Inc. and Infopia, the leader in on-demand multi-channel eCommerce,
today announced the integration of Infopia’s auction management tools with the Bid4Assets
auction marketplace to allow high-volume sellers to more easily and efficiently conduct and grow
their auction businesses.
The integration lets sellers take better advantage of Bid4Assets’ high-touch customer service,
national reach and marketing support to find the right buyers while improving profitability through
Infopia’s automated, end-to-end solutions. Neimans Jewelry, a high-volume merchant that uses
Infopia’s Marketplace Manager and sells on Bid4Assets, will beta test the integration with new
auctions starting this week on Bid4Assets.
"Bid4Assets has always been a successful venue for our high-value jewelry auctions, and we’re
looking forward to being able to better integrate the Bid4Assets auctions into our business using
Infopia,” said Dave Robinson, general manager at Neimans Jewelry.
Bid4Assets focuses on high-value personal and real property, and develops long-term marketing
plans to support its elite sellers. Comprehensive search engine and Internet marketing plans
generate new buyers, while marketing programs on the Bid4Assets auction marketplace drive
buyers to specific auctions. Recent successful auctions include a large lot of Haitian art, including a
painting by Lyonel Laurenceau which sold for $4,000, a nearly 8-carat diamond ring which sold for
just over $7,000, 20 XBOX 360 Premium units sold as a single lot for $7,300 and a 1920 U.S. Gold
Saint-Gaudens Double Eagle coin which sold for $3,776.
“In an auction, the marketplace sets the final value of go