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Reports About Holiday Bargains Have Been Exaggerated, But Cheap Holidays Can Be Found
By Jenny Simpson, Web Certain for Holidays-Direct
Dated: Jun 21, 2007
Don’t believe the hype, but do your research and you’ll be able to take advantage of great deals on
Recent publicity about £5 bargain holidays this summer has misled many holiday shoppers, says online
holiday booking agent www.holidays-direct.co.uk, but the truth is there are lots of cheap holidays available
in popular holiday destinations.
Although recent news stories have been widely exaggerated, there are significant bargains to be found this
year. It is particularly easy to book cheap holidays in Turkey and find mainland Spain holiday bargains this
Recent stories about summer holidays being on sale for as little as £5 have caused a flurry of publicity in
both mainstream news circles and tourist industry media. Naturally, such extreme bargain holidays are
very rare and the truth behind the headlines is that room rates have been lowered in some of the most
popular summer holiday destinations – leading to very customer-friendly price reductions for summer 2007.
This year has seen more and more competition between Mediterranean tourist centres as the prevalence of
cheap flights is encouraging people to take more holidays.
The vast majority of holidaymakers now research and book their holidays online and are used to shopping
around for the best holiday deals. This consumer demand for cheap holidays is driving competition and
pushing prices down.
Paul Reeve of Holidays-Direct said: “The £5 summer holiday bargain is somewhat like the gold at the end
of the rainbow, only slightly more believable. It’s a shame there has been so much attention focused on this
as it is very true that there have been significant reductions in many resorts in Turkey and Spain. There is a
wide range o