9 Web Design Mistakes Small Businesses Should Avoid this 2021

It is no secret that having a website is not just for big businesses anymore. The only difference here is that most companies know the right web design and know how to use SEO to their advantage.

We’ve gathered frequent web design mistakes small businesses should avoid this year.

https://advdms.com/blog/9-web-design-mistakes-small-businesses-should-avoid-this-2021/

About ADMS

Advanced Digital Media

We live in an ever-changing digital world. At ADMS, we combine and apply latest software and cutting-edge practices, giving our clients verifiable results in website design, search engine optimization, and search engine marketing. We also provide logo design creation, website hosting and maintenance, and myriad other services.

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https://advdms.com/blog/9-web-design-mistakes-small-businesses-should-avoid-this-2021/

About ADMS

Advanced Digital Media

Web Design website Web Design mistake page Another Web Design font https www image Web Design issue website visitor business

9 Web Design Mistakes
Small Businesses Should
Avoid this 2021
B L O G  |  A D V A N C E D  D I G I T A L  M E D I A  S E R V I C E S
https://advdms.com
Your website can either make or
break the online presence of your
business. 
You might be doing things that
unknowingly hurt your overall
Google ranking, sales, and
conversions. Here are the biggest
mistakes in web design to avoid this
2021.
1. Are you using a template
instead of customizing your own
web design?
There’s nothing wrong with using
templates, especially if you’re a start-
up business. However, templates
may not leave a mark or an
impression on people visiting your
website.
Template web designs have limited
features. You can customize and add
options when you choose to have
your website customized by experts.
2. Do you have a clear call to
action?
A call-to-action tells your website
visitors what to do next.
Your call-to-action, located at the
middle or bottom of the page, should
mention where they can contact
your business, purchase your
products, or hire a service. If you
don’t have one, your website visitors
won't know what to do afterwards.
3. Are you hiding your website’s
navigation?
If your menu structure hides on the
hamburger menu, we’re here to tell
you that it’s a thing of the past. Most
people who visit a website want
everything visible.
Not everyone will take the time to
scroll down and find what they’re
looking for. 
You might not know this, but it also
impacts your S.E.O. Google scans your
website, and having a clear menu
structure will help.
4. Does your page not have a
unique 404 page?
A 404 page appears when a website
visitor clicks on a link that no longer
exists. 
This page usually comes out when
you move, delete, or rename content.
A generic 404 page will only display
that content is not found.
This situation may not seem like a big
deal, but there are ways to use it to
your advantage. 
You can customize the error page and
include an on-brand banner that says
they’re on the wrong page. You can
also provide a few options on where
they can go next.
Another web design issue that more
people are becoming more conscious
of is their font and background color
choice. Make sure that you’re using
enough contrast.
5. Are you using the wrong font
and background color
combination?
The contrast will make it easier and
accessible for your web visitors. If
they find it difficult to read what’s on
your website, don’t expect them to
stay for long or come back to revisit
you.
6. Are you using more than three
font styles?
Using too many font styles that don't
match will cheapen the look of your
website. Stick to readable fonts. You
can choose one fancy font for your
headlines or banners. 
7. Are you publishing low-quality
images?
When people visit a website, they also
look at photos that are published on it.
Publishing images that aren’t HD is
another web design mistake to avoid. 
Your website will appear
unprofessional. Make sure that no
matter the size, the image quality is
high.
8. Are you choosing stock images?
When the images published on your
website can be seen all over the
internet, your visitors are less likely
to trust you.
You can take photos of your product
or hire a photographer to do it for
you. You can also consider buying
images from photographers.
9. Are you sharing too much or too
little information?
Another web design issue is when
your website either has too much or
too little information to offer. 
You should know what information
your target audience is looking for,
including contact information,
address, and operating hours.
Your online presence matters. Now
that you know what web design
mistakes to avoid, you can rest
assured that you’ll get to the top in no
time. 
However, if you don’t have time to go
through all of these, Advanced Digital
Media Services is here for you.
Our team of esteemed web designers
and developers will work hand-in-
hand to give you the website your
business needs! Contact us to get a
quote.
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