D&B Launches D&B360TM, Expanding Data
Leadership into Data-as-a-Service Solutions
With D&B360, D&B’s Trusted Business Information and Insights Can Now Be Embedded and Easily
Accessible in Business Applications and Platforms
September 14, 2010 09:30 AM Eastern Daylight Time
SHORT HILLS, N.J.--(EON: Enhanced Online News)--D&B (NYSE: DNB), the world’s leading source of
commercial information and insight on businesses, today announced a new offering, D&B360, in the growing Data-
as-a-Service (DaaS) market, to drive data quality, value and productivity for users of enterprise software
D&B360 is a new solution that will enable enterprise software providers to easily embed D&B data and other
essential business knowledge directly into their applications, through on-demand access known as “data as a
service.” D&B360 is designed to quickly integrate with any software solution that uses commercial company or
professional contact data, such as customer relationship management (CRM), sales force automation, business
intelligence, master data management and marketing automation.
D&B360 is the only DaaS solution that combines insight on the more than 170 million businesses worldwide in
D&B’s database and 53 million contacts with the rigorous quality assurance and patented matching processes D&B
performs through the company’s proprietary DUNSRight® process. The result is direct access to quality information
about companies and contacts.
Through D&B360, users will be able to benefit from automatically updated insight from D&B’s unparalleled
database, including the world’s largest collection of businesses and family tree structures along with millions of
business contacts. D&B360 also seamlessly integrates relevant, dynamic information from social media and news
sources for a complete picture of businesses.
“There is increasing market interest in Data-as-a-Service solutions as more companies embrace cloud computing,”
said John Radcliffe, Research Vice President, Gartner. “In particu