Presented by Daniel Toriola
Email marketing can be a very effective tactic for today’s retail store. In an economy where competition is
intense, email marketing can give you the extra boost you need to get people into your store and increase
sales.
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Email Fitness Marketing Strategies
By Bedros Keuilian
One of the most potent and powerful online marketing strategies for fitness professionals is the
humble email and online newsletter. You’d be hard pressed to find another fitness marketing system
more reliable and as budget friendly.
In fact, in the internet marketing world email marketing is one of the key business building strategies
used, and there’s good reason for it… because in addition to the fast results and low cost, email
marketing is the only fitness marketing system that can be fully automated all thanks to technology.
Here are five reasons why you should add email and online newsletter marketing to your personal
training business.
1. The Cost Factor: Email marketing is by far the most cost effective marketing tool out there. All that’s
really required is a membership to an email services provider like 1Shoppingcart.com or
FitProNewsletter.com and you’re ready to do. Whether you have ten people on your email list or ten
thousand it’s still the same price. That makes email marketing a real bargin.
2. Instant Results: Email and newsletter marketing lets you connect with your prospects and clients in
virtual ‘real time’. There’s no wait time like there is in snail mail marketing and the results of your
campaigns are instant. You can literally send out your fitness marketing promotion and within hours
have people flooding your website or phone. One other big benefit is that with email marketing your
prospects are just one click away from your website unlike a print ad or flye