BrightLine iTV CEO Named Woman to Watch by Multic
January 25, 2010 09:33 AM Eastern Time
NEW YORK--(EON: Enhanced Online News)--BrightLine iTV Marketing Specialists, a leading innovator in the strategic applicati
advertising to television, announced today that the company’s founder and CEO, Jacqueline Corbelli, has been named to the 2010
Watch by Multichannel News Magazine.
Each year Multichannel News recognizes female executives in the media industry for their growing contribution to the evolution of th
prestigious Women to Watch distinction. Jacqueline and the class of 2010 Women to Watch honorees are each profiled in a special
25, 2010 issue of Multichannel News, as well as online at multichannel.com. The 2010 honorees will also be lauded at a March 24,
the Grand Hyatt New York, co-hosted by the Women in Cable Telecommunications New York chapter.
“On behalf of the entire BrightLine team, I would like to thank Multichannel News for including us in this important list of people an
watch in 2010,” stated Jacqueline Corbelli, founder and CEO of BrightLine iTV. “This recognition is not only a testament to the suc
company has had in creating broad reaching, truly engaging, and measurable TV environments for top advertisers; but also to the fa
become an exciting part of the advertising mix that will continue to transform the way brands reach consumers through the TV.”
About BrightLine iTV
BrightLine is the leading innovator in the strategic application of interactive advertising to television (iTV). Using over six years of ex
deep and growing proprietary data base of viewers’ iTV behavior, the Company creates and implements customized, scalable and
interactive television ad experiences in a way that is most organic for TV viewers and feeds their observed remote control behavior.
transforms passive television advertising into an effective customer-driven interaction. The end result of BrightLine’s programs is sup
viewer involvement that leads to higher returns, a meaningful, consumer-brand in