Global Inflight Advertising Market- Industry Analysis
Inflight advertising incorporates any type of advertising that targets the potential customers, boarding
an airline. It basically involves commercials during in-flight entertainment programming, ads on setback
tray tables, advertisements in in-flight magazines, overhead storage bins, and sale pitches by the flight
The inflight ads are generally used by the airlines to increase their revenue, and by the advertisers to
target travelers, down to their departure city or destination city.
Global Inflight Advertising Market
The Global Inflight Advertising Market was valued at around $6 Bn in the year 2019, and is projected to
reach $XX Bn by the year 2027, growing at a CAGR of almost 10% during the forecasted period.
• Increased long – time flights and passenger traffic
The growing frequency in the duration of the flights and the increased number of international flights;
arises the demand for in-flight entertainment, thereby paving the growth for the inflight advertising
• Need to enhance customer’s experience
The rising need for customized entertainment has highly contributed to the increased demand for the
inflight advertising. It has been noticed that many airlines have adopted wireless technologies and seat-
centric solutions to enhance the passengers’ experience, which in turn is an important factor
responsible for driving the growth of the inflight advertising market.
• System Incompatibility Issues
Though the inflight the advertising market is experiencing a boom owing to the various technological
advancements; it is also true that many airlines are finding it difficult and almost cannot integrate new
software applications with their older hardware systems. This issue becomes a major factor that could
hinder the growth of the inflight advertising market.
The report for the global Inflight Advertising marke