Samsung expands its
smartphone line-up in Indian
with multiple new launches
Samsung Electronics has expanded its presence in the Indian
smartphone market in the first quarter of the year on the back of
multiple new handsets, a report showed Tuesday, as the South
Korean tech giant aims to fend off challenges from Chinese
Samsung represented 20 per cent of the smartphone shipments in
India in the first quarter, up from 16 per cent a year earlier,
according to market researcher Counterpoint Research.
Among the top five brands, Samsung posted the highest on-year
growth in smartphone shipments in the first quarter.
"Samsung remains the second-largest brand for India's
smartphone shipments with 52 percent on-year growth driven by
its focus on the budget segment with the new M02 series and
multiple other launches," the market researcher said.
"It refreshed its A-series with the A32, A52 and A72, and the M-
series with the M12. It also launched its latest flagship Galaxy S21
series earlier than its normal launch period." Read More