FOR IMMEDIATE RELEASE
Press Contacts: MWW Group
Geoffrey Coalter
gcoalter@mww.com
Brittany Pass
bpass@mww.com
201-507-9500
press.nikonusa.com
“S” REPRESENTS STYLISH, SLIM DESIGN, SUPERIOR PERFORMANCE AND SUPER
ZOOM WITH THE NEW NIKON COOLPIX S-SERIES DIGITAL CAMERAS
Whether a User Needs HD Video, Super-Long Zoom, or a Functional Fashion Accessory, There
Is Something for Everyone with Nikon’s New Style Series of Digital Cameras
MELVILLE, NY (Feb. 2, 2010) – Today, Nikon Inc. continues the tradition of blending
innovation, design and performance in its line of COOLPIX compact cameras with the
introduction of four new COOLPIX Style Series cameras. The S-series cameras provide users
with innovative and fun features such as long zooms, speedy performance, advanced flash
controls, touch-screen technology, and enhanced high resolution LCD screens in sleek, stylish
camera bodies. In an impressive slim body, the new COOLPIX S8000 digital camera sports a
long 10x optical zoom, 720p HD Video, and a 3.0-inch 921,000-dot LCD screen with bright
Clear Color Display. Not to be outdone, the COOLPIX S4000 blends a user-friendly touch-
screen interface with an elegant camera design, while the COOLPIX S6000 and COOLPIX
S3000 digital cameras deliver the speed, accessibility and ease-of-use that have made the S-
series the camera of choice among consumers who value style and performance.
"Building on the hallmarks of the COOLPIX line, the new S-Series cameras combine the
features consumers want, along with high performance and innovative technology into elegant
camera designs with colorful results," said Bo Kajiwara, director of marketing, Nikon Inc. "The
digital camera has become an accessory to today’s consumer, and with the S-series camera,
users can challenge their creativity, and complement their sense of fashion.”
All new COOLPIX S-series cameras incorporate Nikon’s world-class NIKKOR lenses,
delivering accurate detail and brilliant color, as well as Nikon’s EXPEED™ digital ima