ATD-Austin Selects Innovectra to be Online Directory Partner
Regional Directory Publisher Launches New Site to Expand Internet Business in Texas
Austin, TX and Vienna, VA (PRWEB) September 25, 2009 -- ATD-Austin, a leading independent directory
publisher for nearly 40 years, announced today the company has launched a new Internet Yellow Pages web site
at www.theredphonebook.com and www.atd-austin.com through Internet directory software pioneer, Innovectra
The company, which produces over 500,000 telephone directories annually in Greater Austin, Victoria and other
areas located in South Central Texas and along the Gulf Coast, is providing ATD-Austin directory users more
ways to easily locate local merchants and service providers. "Search, find and share is the name of the game,"
said Michael Doran, Sales Director at ATD-Austin. "It doesn't matter how consumers like to shop because they
can use our phone books, our web site, major search engines, cell phones or their favorite social networking sites
to access businesses in the Red Phone Books", added Doran.
Innovectra delivered a custom site application featuring both a "look and feel" online directory powered by
ActivDirectory combined with a fully optimized, "listings based" Internet directory built on the industry leading
ActivImpact local search platform. TheRedPhonebook.com features include a national database of US business
listings, a key word Yellow Pages search application, popular links and videos of the day.
"We are excited about working with the ATD-Austin team," said Thomas C. Lewis, Innovectra president and
CEO. "The ActivDirectory and ActivImpact Internet directory solutions are ideal for connecting small businesses
(who participate in the ATD-Austin directory program) to local buyers and online consumers," added Lewis.
Innovectra delivered a comprehensive, turn-key solution complete with Internet Yellow Pages search
applications, advanced online directory features including video, lead sites, dynamic coupons and search