Sportswear Industry Data and Company Profiles
Background information for the Play Fair at the Olympics Campaign
Clean Clothes Campaign
March 1, 2004
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Table of Contents:
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74
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96
108
124
139
149
158
Introduction
Overview of the Sportswear Market
Asics
Fila
Kappa
Lotto
Mizuno
New Balance
Puma
Umbro
Yue Yuen
Li & Fung
References
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Introduction
This report was produced by the Clean Clothes Campaign as background information for the Play Fair at the Olympics campaign,
which starts march 4, 2004 and aims to contribute to the improvement of labour conditions in the sportswear industry. More
information on this campaign and the “Play Fair at Olympics Campaign report itself can be found at www.fairolympics.org
The report includes information on Puma Fila, Umbro, Asics, Mizuno, Lotto, Kappa, and New Balance. They have been labeled “B”
brands because, in terms of their market share, they form a second rung of manufacturers in the sportswear industries, just below
the market leaders or the so-called “A” brands: Nike, Reebok and Adidas.
The report purposefully provides descriptions of cases of labour rights violations dating back to the middle of the nineties, so that
campaigners and others have a full record of the performance and responses of the target companies to date. Also for the sake of
completeness, data gathered and published in the Play Fair at the Olympics campaign report are copied in for each of the
companies concerned, coupled with the build-in weblinks this provides an easy search of this web-based document.
Obviously, no company profile is ever complete. We urge all those who read this document to provide us with updates, corrections
and additions via info@cleanclothes.org
The sportswear industry, which includes both athletic footwear and apparel (garments), is ve