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Pagina 1
Business Networking
The Circle of Influence, the Value of Connection
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Pagina 2
INTRODUCTION ....................................................................................................................................................... 3
WHY BUILD A NETWORK? ................................................................................................................................... 6
THE NOVICE: BUILDING YOUR NETWORK ................................................................................................. 13
THE SMALL BUSINESS PERSON:
CONTACTS ARE EVERYTHING ..................................................... 16
THE CORPORATE BUSINESS PERSON: VAST OPPORTUNITIES ............................................................. 20
UNIONS, NOT-FOR-PROFIT, ASSOCIATIONS, INDUSTRY ORGANIZATIONS… ................................... 23
AMATEUR NETWORKING FOR HOBBIES, VOLUNTEERS AND UNPAID ‘JOBS’ .................................. 25
ONLINE BUSINESS NETWORKS: CAPITALIZE ON THE INTERNET ....................................................... 31
GETTING STARTED ............................................................................................................................................... 35
THE ART AND PSYCHOLOGY OF NETWORKING ........................................................................................ 38
KEEP YOUR NETWORK ALIVE AND VIBRANT ............................................................................................. 44
SUMMARY ................................................................................................................................................................ 47
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Pagina 3
Introduction
No matter your profession.
No matter your experience.
No matter how much money you make.
The world runs on connections, networks and referra