Competitive advantage, there is a competition in the term itself, so how does a company ignore its importance? Each business is seeking to get to its clients before others in this changing marketplace and this is made easier with the aid of the internet.
But these days, everyone is online, so what makes a difference? The answer is SEO.
Today 97% of consumers use the internet to research a product or service. Each user surfing the web uses different search engines to solve their specific problems.
Focus on local SEO
Optimize your site to
Focus on Metadata
Metadata is a key part of SEO and
includes Meta descriptions and title tags.
You’ve got to make sure that every
content you post contains it.
Search engines consider backlinks to
be a ranking factor, and if your site
has a lot of quality backlinks, it will
most likely to rank higher.