CEO's Message -------------------------------------------- 3
Introduction ------------------------------------------------ 4-5
Amber Loyalty Programme ------------------------------- 6
Vehicle Insurance, Registration and Renewal------------ 7
Addresses and Timings ------------------------------------ 8-9
When do I service my vehicle?---------------------------- 10
How do I book my vehicle for service?------------------- 11
Ford and Lincoln Road Assist ---------------------------- 12
Added Value Services ------------------------------------- 13
Quick Service ---------------------------------------------- 13
Extended Service Plans (ESP) ---------------------------- 14-15
Rent a Car Service ----------------------------------------- 15
Useful Information ------------------------------------------ 16
CONTENTS
3
CEO'S MESSAGE
Dear Customer,
On behalf of the company, I would like to take this opportunity to thank you for purchasing your vehicle
from Al Tayer Motors/Premier Motors.
We are committed to delivering the highest standards of customer service and making your vehicle
ownership experience a pleasurable one.
This booklet is meant to answer your most frequent queries and contains brief descriptions of our extensive
services as well as important information and key contacts.
Thank you for choosing Al Tayer Motors/Premier Motors.
Yours Sincerely,
Ashok Khanna
Chief Executive Officer
Al Tayer Motors is part of Al Tayer Group, a diversified regional business established in 1979 with its
headquarters in Dubai, UAE. Since its inception, the Group has grown rapidly and currently operates in 12
countries in the Middle East and beyond, with over 8,500 employees.
Al Tayer Group operates leading, quality-focused businesses in automobile sales and service, luxury and
lifestyle retail, perfumes and cosmetics distribution, engineering as well as interiors contracting. The Group's
portfolio includes several of the world's leading brands such as Armani, Bloomingdale's,