Audience and Artist
Brilliant photographs are the junction of three important factors – a great photographic
eye, a great photographic situation and a considerable audience to view and appreciate
the result. The old days where people anxiously awaited proofs, visited conventional
photo galleries or requested and kept books from stock agencies are history. Today there
are number of web sites which shows the artistic craft of working photographers. These
sites are directly coupled with social media sites or employ technologies like Web 3.0
that allow real, two way communications between audience and artist. In order to get
broad exposure of your work, you really need to make some of your best work viewable
online. There are many good online vehicles that can showcase photographs. You can
create an online gallery and connect it to your website or blog.
Most of the photographers already have their own website, but if you really want to
make the leap and create an online following, add a blog to your website. While your
website displays information about yourself, give some tips to your follower of your
business and your products, it typically remains relatively constant. Your blog, on the
other hand, contains a wealth of information that continually changes and grows and is
actually the focal point of your
"social media" strategy.
The options for social media marketing in photography are one of the best tool ever. Used
it correctly social media sites can represent powerful new marketing tools for
photographers, allowing images and compelling content to be broadcast to huge networks
of potential customers.