4 Reasons Custom Websites Perform Better Than Template Websites

One of the most crucial decisions that any business owner has to make is picking between hiring a digital marketing company to build a custom website or utilizing free website templates available on the internet.

While it might seem convenient to have a ready-made template, having a custom-made website provides more advantages, such as having better performance and ranking higher on search results.

https://advdms.com/blog/4-reasons-custom-websites-perform-better-than-template-websites/

About ADMS

Advanced Digital Media

We live in an ever-changing digital world. At ADMS, we combine and apply latest software and cutting-edge practices, giving our clients verifiable results in website design, search engine optimization, and search engine marketing. We also provide logo design creation, website hosting and maintenance, and myriad other services.

website Custom website business Custom website design digital marketing company Template Template website

https://advdms.com/blog/4-reasons-custom-websites-perform-better-than-template-websites/

About ADMS

Advanced Digital Media

website Custom website business Custom website design digital marketing company Template Template website

4 Reasons Custom Websites
Perform Better Than Template
Websites
BLOG |  ADVANCED D IG ITAL  MED IA  SERV ICES
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When creating or 
redesigning your
business’s website, there is one crucial
choice to make: having a custom website
built or creating one yourself with readily
available website templates.
Your website serves as an essential tool for
expanding your business’s reach and
influence. 
It needs to represent your
business well, be widely appealing, and
exceed your prospective clients’ and
customers’ expectations 
to 
fulfill 
its
purpose.
Custom Website Designs vs. Pre-Made
Templates
If you have a tight budget or are short on
time, utilizing free website templates on
the internet may seem to hold the most
benefits. However, 
your control and
creative freedom on the backend are
limited. There is no guarantee that the
finished product will meet your business’s
and prospects’ needs.
While you can use your own content and
resources, you can’t do much else with
website design templates. Using pre-
existing themes for your website eliminates
its uniqueness. Additionally, highlighting
essential information depends on the fixed
presets — not to mention the time and
effort needed to do everything yourself.
Custom website designs, on the other
hand, are built from scratch. This gives you
total control over your site’s backend,
guaranteeing 
that 
you meet 
your
marketing needs.
To create a custom website, you have to
hire a digital marketing company and
coordinate with its web designers to
develop a design that suits your needs.
This allows you to allocate more time
towards growing your business while the
experts create your website.
Reasons Why Custom Websites Perform
Better Than Template Websites
The performance of each website in the
vast digital world is based on numerous
factors. Four of the most important are:
The user experience
The audience engagement
The conversion rate
The SERP ranking
Custom websites are proven to excel and
perform better than template websites in
all four fields.
To better understand how custom websites
provide business owners with more
advantages, here are some more pros.
1. Custom websites establish and grow
your brand.
Your website is both an effective marketing
tool and the greatest means towards
establishing and growing your brand. Not
only does it provide your prospects a
glimpse of your vision and mission, but it
also allows them to familiarize themselves
with your business.
The creative utilization of your brand’s
unique colors; and
A practical layout to optimally convey
your message.
When opting for a custom website design,
you innately enjoy:
Template websites do not provide the
same benefits.
2. Custom websites provide enhanced
functionality.
Custom websites are proven to enhance
functionality. The design of your website
should be focused on the convenience of
internet crawlers, so this is a crucial aspect
to consider. When it comes to functionality,
you reap the following benefits:
Responsiveness: Custom websites are
built 
to maximize 
responsiveness
regardless of 
the medium used,
whether a desktop, phone, or tablet.
Seamless Navigation: With custom
websites, you have the power to
highlight important information and
utilize different tools, such as quick links
and search bars, to provide your
visitors easier navigation.
Security: Website designers work hand-
in-hand with developers to fortify the
site’s protective means against the
throng of online 
scammers and
hackers.
Template 
websites 
provide 
limited
functionality enhancements due to being
pre-designed.
3. Custom websites utilize SEO.
When opting for a digital marketing
company’s services, you get a website
structured around the best SEO practices
as a solid foundation. This essential
practice affects your SERP ranking and
maximizes on-page, off-page, mobile, and
local SEO.
Numerous 
template-made 
websites
exercise outdated SEO practices, making it
difficult to land a preferable SERP ranking
and doing your business no favors.
4. Custom websites are scalable.
With all the previously mentioned benefits
provided by a custom website design, a
sales increase is inevitable. One of the best
things about custom websites is that they
are scalable. As your business grows,
because a personalized backend is fully
manageable, you can update or upgrade it
to satisfy your needs without redoing the
website from scratch.
Whether you need to cater to heavier
website traffic or expand your service and
product offerings, making the necessary
adjustments is practically effortless.
Website templates come with limited tools
and features, which can be a hindrance
when adapting to your business’s ever-
changing needs. Some of a custom
website’s built-in tools and features are
locked behind predatory paywalls and
subscription fees when using a template.
Seek Help From a Digital Marketing
Company
Investing in a custom website is a smart
move that gives your business greater
opportunities to grow and expand.
Advanced Digital Media Services should be
your go-to when narrowing down choices
for the best digital marketing company.
We provide world-class web design
services to all businesses needing a
website that stands out among the
competition. For inquiries and questions
about our services, contact us. We will be
more than happy to assist.
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