Presented by Daniel Toriola
Niche marketing is essentially marketing directed towards your niche or your targeted consumer group. It is an
extremely efficient marketing tip which reduces marketing costs by directing your advertisements to those in
your specific niche.
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Effective Linking Strategies to Promote Your Home Business Website
By Shawn Culver
When you begin building traffic to your Home Business website, first you will want to focus on
gaining link popularity via reciprical and one way links with other related websites.
Complimentary but non-competing websites are the best because some search engines consider
them more relevent and give you a higher ranking in their respective algorithms. One way to build up
the link popularity of your Home Business site is to do link exchanges.
Another important way is to submit your website to the major directories such as Yahoo and Open
Directory and niche directories relating to the subject matter of your home business site. Another
effective way is to simply write articles and submit them them to sites which provide content to other
sites.
You can add your "resource box" at the end of the article and any site or ezine which posts your article
must also post your resource box which includes your websites URL.
This will not only increase traffic to your website directly but will also increase your all important "link
popularity". This will improve the ranking of your website for given keywords on all the search engines.
Writing articles is a superb linking strategy! Here is the process and how it works:
1. Send out articles that you've written.
2. Articles are then reprinted in newsletters or on websites.
3. People then read the articles.
4. They then click on the link to your site at the end of the article.
5. Suddenly you have traffic coming in!
You recieve free advert