RETAIL VENTURES, INC.
2007 CASH INCENTIVE COMPENSATION PLAN
1.00 PURPOSE AND EFFECTIVE DATE
1.01 Purpose: This Plan is intended to foster and promote the financial success of the Company and Related
Entities and to increase shareholder value by  providing Participants an opportunity to earn incentive
compensation if specified objectives are met and  enabling the Company to achieve success by attracting and
retaining talented, outstanding employees whose judgment, interest and special efforts the Company wishes to
1.02 Effective Date: The Plan will be effective upon its adoption by the Board and approval by the affirmative
vote of the Company’s shareholders under applicable rules and procedures described in Code §§162(m). Any
Award granted before shareholder approval will be null and void if the shareholders do not approve the Plan
within the period just described.
When used in this Plan, the following terms have the meanings given to them in this section unless another meaning
is expressly provided elsewhere in this document or clearly required by the context. When applying these
definitions and any other word, term or phrase used in this Plan, the form of any word, term or phrase will include
any and all of its other forms.
Act. The Securities Exchange Act of 1934, as amended or any successor statute of similar effect even if the
Company is not subject to the Act.
Award. A grant made under this Plan consisting of an opportunity to earn a cash bonus if terms and conditions
specified in the Award Agreement are met. Notwithstanding any provision contained elsewhere in this Plan,
during any calendar year no Participant may receive more than five million dollars ($5,000,000) through this Plan.
Award Agreement. The written or electronic agreement between the Company and each Participant that
describes the terms and conditions that must be met if an Award is to be earned. If there is a conflict between the
terms of this Plan and the