CIM Professional Diploma in Marketing Allows Marketing Professionals to
Reach a Higher Level
MMC Learning has launched the CIM Professional Diploma in Marketing qualification delivered
through a unique, flexible study, e-learning package designed for working professionals. The
company is a Chartered Institute of Marketing accredited study centre that offers marketing
Manchester, UK (PRWeb UK) October 19, 2009 -- Business professionals are now taking the Professional
Diploma in Marketing course through either distance or blended e-learning, enabling them to study when and
where it suits them. With high quality online tutorials with specialist videos and the constant support of tutors and
course management staff, this qualification promises to be an excellent addition for those interested in advancing
an already active marketing career.
"The online learning environment is absolutely great I cannot speak more highly of it! It suits my lifestyle
perfectly and is great with the live course tutor," said Marketer Sarah Martin-Tyrell. "I think this is an invaluable
learning tool, it is just like being in a classroom (and on a Saturday morning learning feels much better in your
slippers & a cup of tea)"
The CIM Professional Diploma in Marketing course content will point out the 'how to' aspects of marketing
planning, helping you to develop as a marketing professional. As well as covering the theoretical aspects of
marketing, the focus also covers the many skills needed to manage the function itself - including elements ranging
from specialist areas like new product development, channel management and marketing communications.
The newest of MMC Learning's marketing courses is ideal for marketers with operational responsibilities and an
eye on management - including department managers, functional managers, product/brand managers, account
managers, agency managers, marketing executives and business development managers.
There are four units covered in the Professional Diploma in Marketing which are