Google’s free application for managing your AdWords
GOOGLE ADWORDS DAtA ShEEt
© 2008 Google Inc. All rights reserved. Google and the Google logo are trademarks of Google Inc.
All other company and product names may be trademarks of the respective companies with which they are associated.
Work offline, then upload your
changes any time.
Make bulk changes (such as updating
bids or adding keywords) in just a
Copy or move items between ad
groups, campaigns, and accounts.
Navigate through your account
quickly and easily.
Circulate proposed changes and get
feedback from other users.
Learn more at
AdWords Editor offers a variety of features and editing tools, but the basic process is
simple: download your account, make changes, then upload the revised campaigns.
If you have a large number of campaigns or manage multiple accounts, AdWords
Editor can save time and improve efficiency. You can perform detailed searches
across campaigns, make multiple changes quickly, and circulate proposed changes
before you post them.
Make bulk edits. Once you’ve downloaded your campaigns, you can add or edit
multiple items at once, including keywords, ads, bids, URLs, and more. In addition to
the Add/Update Multiple tools available in the Data menu, here are a few more tools:
Select multiple items in the data view, then click the advanced URL or bid
changes links at the bottom of the tab.
Go to the
Edit menu > Replace Text to find and replace text in selected items.
Go to the
Edit menu > Append Text to add text to all selected rows in a
column, before or after the existing text.
Copy and paste. Copy or cut and paste items between ad groups, campaigns, or
even across accounts. Basic cut, copy, and paste tools are available in the Edit
menu, in addition to the following options:
Drag and drop
an item to its new location in the tree view.
Go to the
Edit menu > Copy Special to cop