Thank you for participating in Pantene Beautiful Lengths. Our campaign is the first
in the country to encourage women and men to grow, cut and donate their healthy
hair to make wigs for women who have lost their hair due to cancer treatments.
Hair provided by generous volunteers like you will be used to craft beautiful, high-
quality wigs by our partner, HairUWear®. Then it will go to a woman affected by
hair loss from cancer.
how to make the cut
Donated hair must be a minimum of 8 inches long (measure hair from just above
the elastic band of the ponytail to the ends).
Wavy/curly hair texture is fine—you may straighten hair to measure.
Hair should be freshly washed and completely dry, without any styling products.
Hair may be colored with vegetable dyes, rinses and semi-permanent dyes. It
cannot be bleached, permanently colored or chemically treated.
Hair may not be more than 5% gray. Here’s why:
Here’s everything you need to know about participating.
It takes at least six ponytails to make a Pantene Beautiful Lengths wig; in
general, each ponytail comes from a different person and is a different color.
Even though some hair colors may look similar, including gray hair, each is
For a realistic-looking wig that has consistent color throughout, donated
ponytails must be processed and then dyed to the same shade. It is critical
for each ponytail to absorb dyes at the same rate in order to create wigs of
consistent, natural-looking color.
Gray hair, as well as some chemically-treated or permanently-colored hair, does
not absorb dye at the same rate as other types of hair. It is much harder to
color and, once colored, fades more quickly.
Most permanently-colored hair, once it is processed and re-colored, is too
fragile and breakable under the rigorous processing required during the
production of a Pantene Beautiful Lengths wig.
Hair must be clean, shampooed and/or conditioned, without any
styling, hairspray or additional hair pr