For Immediate Release
BEA Offers New Auto Payroll Customers
Cash Bonus of up to HK$3,000 and Other Rewards
Hong Kong, 5th May, 2008 - The Bank of East Asia (“BEA”) today announces a
special promotional programme for new auto payroll customers. Customers who
register on or before 31st December, 2008 and successfully arrange for their salary to
be deposited into their BEA account by auto payroll will receive a guaranteed cash
bonus of up to HK$3,000*. The cash bonus is calculated based on 3% of a
customer’s monthly salary and will be awarded to the customer in the form of free
credit card spending.
BEA’s General Manager & Head of Personal Banking Division, Mr. Tong Hon-shing,
said, “We at BEA are delighted to launch our auto payroll promotion again this year.
The programme has always been well received by the market, as customers can
enjoy a cash bonus of up to HK$3,000 simply by becoming auto payroll customers.
Customers also soon discover that the benefits of banking with BEA extend far
beyond the offers available in our auto payroll promotion; BEA customers enjoy a
comprehensive range of banking and financial services and access to one of the
most extensive branch networks in Hong Kong.”
In addition to the cash bonus, new and existing auto payroll customers can enjoy
other special offers including a waiver of the ATM card annual fee and the minimum
account balance requirement. Customers are also entitled to enjoy an extra-low
subscription fee of just 2% on selected unit trusts/mutual funds, and a 15% discount
on selected insurance plans including Household Protection Insurance, Domestic
Helper Protection Insurance, and Travel Protection Insurance. What’s more, pre-
approved revolving standby credit/overdraft facilities and a pre-approved BEA Credit
Card are also available to customers who register in the programme.
For more information on these offers, please call BEA’s Customer Service Hotline on
(852) 2211 1333 or visit any BEA branch.
*To qualify for the