Case Analysis for “Does this Milkshake Taste Funny?” by Julius Datinguinoo
A Case Analysis for “Does this Milkshake Taste Funny?”
Assignment 3, Unit 1, Organizational Behavior
Robert Kennedy College
Presented by Julius Datinguinoo on 12 May 2009
I. Statement of the Problem(s)
There are three major corporate problems that I can see on this situation:
1. Eastern Dairy is lacking in contemporary quality control, quality management,
and quality assurance systems that would ensure compliance to quality
standards like ISO 9000, HACCP & ISO 2200.
2. Eastern Dairy is lacking in modern health, safety and environment (HSE)
policies, procedures, and controls that would ensure compliance to
environmental standards like ISO 14001 and ISO 14004.
3. Eastern Dairy has a poor inventory management & control system.
II. Analysis
1. George Stein
i. George is familiar with change because he had lived in various
suburbs of a major city. He understands the need for change and he is
comfortable in managing the change in his environment. It is possible
that his ‘change quotient’ (Clawson, 2001:10) has been developed at
an early age by the constant need to adapt to a new neighborhood. As a
teen, he is able to work on different types of menial jobs probably in
different companies, which can confirm his adaptability.
ii. George is a social person. This is supported by one of his major
interest, which is hanging out at the local teenage gathering place, a
drive-in restaurant. He also likes the camaraderie of the night-shift
operators and even joined the union at Eastern Dairy. These explain
his needs for ‘friendship and belongingness’ (Robbins & Judge,
2009:176).
iii. His great interest in hot rods gives the impression that he likes
excitement and challenge. He probably takes so much pleasure in it
that it was his main motivation to take up mechanical engineering in
college hoping it has some relation with being a mechanic. Liking
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Case Analysis for “Does this Milkshake