7 Best Keyword Research Tools in 2021

Keyword research is an integral part of a solid SEO campaign. It's one of the first steps in establishing a solid presence in the vast digital world.

For that reason, the utilization of the best keyword research tools should be among a business's top priorities.

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Keyword Keyword Research tool search website competitor Long Tail pro SEO rank

https://advdms.com/blog/7-best-keyword-research-tools-in-2021/

About ADMS

Advanced Digital Media

Keyword Keyword Research tool search website competitor Long Tail pro SEO rank

7 Best Keyword Research Tools in
2021
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Keyword research is one of the first steps to
creating a solid SEO campaign.
As the experts say, keywords are the bread
and butter of digital marketing, so it should be
a top priority. Whether you’re new or not to the
digital world, it’s crucial to equip yourself with
the best keyword research tools. These tools
can help you determine the accurate search
queries of your target audience, which are the
keywords you have to insert into your content.
By utilizing 
the 
right 
keywords, 
you’re
effortlessly driving your target audience to your
site. As a result, the organic traffic and
conversion rates will increase over time. If
you’re wondering about what keyword research
tools to use, here’s a list of the best ones used
by many SEO experts.
1. SEMRush
SEMRush is one of the SEO keyword research tools
used by the top marketers and experts around
the globe. It is a complete SEO tool that you can
use for keyword research and improving your
rankings on search engine result pages.
It has a “Keyword Overview” feature that allows
you to see everything you need to know about a
particular keyword. Some of the valuable data it
shows are the monthly search volume and the
trend — whether the keyword is getting more or
less popular.
If you scroll down, the “Keyword Overview” feature
also displays a handful of similar keywords along
with organic search results, which allows you to
see where your competitors rank. You also have
the option to see which Google Ads utilize the
keyword you typed in pay-per-click advertising.
SEMRush also has a feature called “Domain
Overview,” wherein you can type 
in your
competitor’s website. 
It will display relevant
information, 
including keyword data, organic
search terms, and organic traffic metrics. You can
then use these data to formulate a strategic plan
to outrank your competitors on search results.
2. Ahrefs
Ahrefs is another keyword research tool used by
many top marketers, mainly because it offers a
range of features similar to SEMRush. By using its
keyword explorer, you’ll see a lot of keyword ideas
by typing in only one keyword.
This tool also allows you to see your competitor’s
website’s keywords that rank on search engines.
With that information, you’ll know what content
from your website needs improvement to land a
higher ranking than your competitors. Aside from
that, Ahrefs has other competitive intelligence
functionalities — it allows users to see new
keywords and keyword movements in search
queries.
3. AnswerThePublic
AnswerThePublic is an excellent tool for those
who are new to SEO. It works differently
compared to most keyword research tools out
there. When you type in a keyword, it’ll
present you with an image called search
cloud, which contains a neat visual format of
suggested autocomplete 
searches and
search questions from Google and Bing.
You can then click on any of those displayed
keywords to search for it on Google. By doing so, a
new tab will open, showing the content that ranks
for that specific keyword. AnswerThePublic has a
free version that bloggers can use. It also offers a
pro plan for marketers who frequently conduct
keyword research.
4. Ubersuggest
Ubersuggest is a free keyword research tool
created by Neil Patel. Despite being a free tool, it’s
a useful one that allows users to see keyword
suggestions, keyword difficulty, volume data, and
more. By typing in a keyword, you’ll see the top 100
websites ranked for that keyword as well as other
essential information:
Domain scores
The estimated number of visits
Number of backlinks
Number of social media shares
When you sign in on Ubersuggest using your
Google account, you’ll get more personalized SEO
and keyword suggestions. It also comes with a
Chrome extension for an improved user experience.
5. SpyFu
SpyFu, as the name implies, is a tool that acts as
a spy. You can improve your strategy since it
works by digging into your competitor’s most
profitable keywords. All you have to do is type the
URL of your competitor’s website into SpyFu’s
search bar, and it will display the results right
away.
It allows users to analyze one website for free,
even without logging in. If you want to see the
performance of more than one website, then you’ll
have to create an account and log in.
6. Google Keyword Planner
Google Keyword Planner is another free keyword
research tool. Initially designed for advertisers, it
also provides relevant information as far as SEO is
concerned. You need a Google Ads account to
access it. After signing up, you can start typing in
keywords and see relevant data, 
including
monthly searches and related keywords.
7. Long Tail Pro
Long Tail Pro allows users to see different data
about a specific keyword like other keyword
research tools. It focuses on how your website
ranks against your top competitors — usually the
sites on the first page of search results. This
feature lets you see their strategies, including
content creation and web design, and helps you
formulate a better one.
By using Long Tail Pro, you’ll also get to monitor
your website’s performance over time for a
specific keyword.
Seek Help from the Experts
The world of SEO is vast. With the volume of
competitors, it’s challenging to establish a
solid online presence. With the best keyword
research tools, however, you’ll stand a chance.
If you need help increasing your visibility on
search engine result pages, Advanced Digital
Media Services is here to help you! We are a
digital marketing company that offers a range
of services, including SEO services. We utilize
three of the best keyword research tools to
target high-domain keywords and drive more
audience to our clients’ websites. For any
inquiries or questions about our services, don’t
hesitate to contact us. Give us a call today!
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