®
Change a Light results
2006 Change a Light promotion will save consumers $4.8
million on energy bills.
The results are still being tabulated but it looks like for the
second year in a row, participating retailers will have sold a
combined 1 million ENERGY STAR qualified CFLs during the
Change a Light, Change Wisconsin promotion. The use of
these bulbs will save consumers over $4.8 million dollars on
their energy bills in the first year alone and will prevent the
burning of over 25,000 tons of coal.
The promotion started on October
1st with over 300 Ace Hardware, Do
it Best, Menards, Mills Fleet Farm,
ShopKo and United Hardware
stores participating. Focus on
Energy kicked off the promotion by
issuing press releases to the local
media as well as implementing a statewide radio advertising
campaign. A large percentage of participating retailers took
advantage of the Focus on Energy cooperative advertising
program and ran their own print and radio ads featuring the
instant Cash-Back Rewards on CFLs.
Your newsletter for products with the power to save.
Vol. 8 No. 2 March/April 2007
ENERGY STAR EXTRA
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ENERGY STAR® award
Focus on Energy, Wisconsin’s energy efficiency and
renewable energy initiative, has received honors for the fifth
straight year from the U.S. Environmental Protection Agency
(EPA) and U.S. Department of
Energy (DOE) with the receipt of the
2007 ENERGY STAR Sustained
Excellence Award. The award is
in recognition of its long-term
commitment to promoting energy
efficiency to Wisconsin residents
through offerings like the ENERGY STAR Products Program,
Home Performance with ENERGY STAR Program and
Wisconsin ENERGY STAR Homes Program. The award
was given out at a ceremony in Washington D.C. on
March 21, 2007.
Earth Day 2007
On April 22, 1970, 20 million people across America
celebrated the first Earth Day. Now Earth Day is celebrated
annually around the globe. Through the combined efforts of the
U.S. government, grassroots organizations and citizens like
you, what started as a day of national env