Case studies from businesslink.gov.uk
Here’s how
my business
I started up
Business Link thanks the businesses
featured in this book for their expertise,
time and cooperation, as well as: the
Chartered Institute of Marketing,
Companies House, Cranfield School
of Management, the Department of
Trade and Industry, the Environment
Agency, the Health and Safety
Executive, HM Revenue & Customs,
the Information Commissioner, the
National Computing Centre, the Patent
Office and UK Trade and Investment.
Every reasonable effort has been
made to ensure that the information
in this book is accurate, but no
responsibility can be accepted for any
errors or omissions, or changes in
the circumstances of the businesses
described.
Because of its general nature the
information in this book cannot be
taken as comprehensive and should
never be used as a substitute for legal
or professional advice. We cannot
guarantee that the information applies
to the individual circumstances of
your business. You should consider
seeking the advice of independent
advisers, and should always check
your decisions against your normal
business methods and best practice in
your field of business. August 2005.
Department of Trade and Industry
www.dti.gov.uk
© Crown Copyright.
DTI/PUB URN /05/1542
Starting up
4 Here’s how I decided I was
ready to start up my business
Paul Kruzycki
Ales By Mail
6 Here’s how having an up-to-
date business plan helped my
business
Darren Jones
AKC Home Support services
8 Here’s how I chose the name
for my business
Nick Jenkins
Moonpig
10 Here’s how I set up a business
when I was 23
Marc Day
SwapGame.com Limited
12 Here’s how I established an
effective record-keeping
system
Michelle De Bruyne
AmHealthy
12 Here’s how I control my stock
Andrea Jones
Systems (Telecoms) Limited
Finance and grants
16 Here’s how I found a business
angel to invest in my business
Richard Palmer
d3o
18 Here’s how I applied for a grant
Michael Sekulla
Pinocchio Toys
Taxes, returns
and pay roll
20 Here’s how