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Keywords are a very important aspect in implementing any search engine optimization. SEO companies spend
a considerable amount of time and human resources just to determine the important, relevant keywords as they
uniquely apply to a specific market
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Effective Website Design For Massive Traffic
By Brian Daniels
Effective Website Design For Massive Traffic
by: Brian Daniels
STEP 1:Do your homework
Plan and think about your content. Think big, have a vision of at least a 100 page site. The pages
should have "real content", as opposed to link pages, resource pages, about/copyright... etc pages.
STEP 2:Buy Domain name:
Invest in an easily brandable domain. You may want "google.com" and not "mykeyword.com". Keyword
domains will go no where, whereas branding and name recognition are the in thing. The value of
keywords in a domain name have never been less to Search Engines. Get them
STEP 3:Site Design:
As a rule of the thumb: develop for MS Internet Explorer. As for text content, it should out weigh the
html content. Spiders are not to the point they really like eating html 4.0 and the mess that it can bring.
Use less of these heavy stuff: flash, dom, java, java script. Go external with scripting languages if you
must have them - there is little reason to have them that I can see - they will rarely help a site and
stand to hurt it greatly due to many factors most people don't appreciate (search engines distaste for
javascripts is just one of them).
Arrange the site in a logical manner with directory names hitting the top keywords you wish to hit.
Don't clutter and don't spam your site with frivolous links like "best viewed" or other counter like junk.
Keep it clean and professional to the